Sunday, May 1, 2011

Mother's Day Spending Forecast to Climb

NRF Mothers Day SpendingThe NRF's 2011 Mother's Day Consumer Intentions and Actions survey, conducted by BIGresearch, forecasts that the average person celebrating the holiday is expected to spend $140.73 on gifts, up nearly 11% from $126.90 last year. It is also a return to 2008 spending levels. Total spending is expected to reach $16.3 billion this year.

According to the survey the number of people who plan on buying electronics (13.3%) will rise 48% from last year (9.0%). Those buying electronics will shell out $94.91 on smartphones, cameras and tablets. Jewelry will also be a popular gift option for mom, with 31.2% of celebrants planning to buy mom silver, gold or diamonds, up 19% from last year. Total spending on jewelry is expected to reach $3.0 billion.

More than half (54.7%) of all celebrants will treat mom to a dinner or brunch, spending a total of $3.1 billion. Additionally, one-third (31.8%) of Americans will buy mom clothing or accessories ($1.3 billion total) and nearly two-thirds (64.9%) will buy mom flowers ($1.9 billion). Consumers will also shell out $1.6 billion on gift cards and $1.2 billion on personal services such as a trip to a day spa.

Of the 83.1% celebrating Mother's Day this year, most will shop for their mom (59.9%), while others will buy gifts for their wife (19.6%), daughter (9.6%), grandmother (8.0%), sister (8.4%), friend (7.3%) or godmother (1.8%).

Image: NRF

Permalink | Recent Headlines | Facebook | Our News Feeds


Source: http://www.shoppingblog.com/blog/4301114

d&g watches d&g online store

No comments:

Post a Comment